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Visit Asheville

Project type

Brand Identity & Tourism Marketing

Date

Spring 2026

Skills

Brand identity, brochure layout, digital banner design, photography integration, trifold production

Programs

Adobe Illustrator, Adobe InDesign

A clean, modern tourism brand system designed to showcase Asheville's culture and landscape. The design uses a refined palette of slate blue, warm gray, and cream with photography-forward layouts. Deliverables included a trifold rack card brochure and a set of three responsive web banners.

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