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Visit Asheville
Project type
Brand Identity & Tourism Marketing
Date
Spring 2026
Skills
Brand identity, brochure layout, digital banner design, photography integration, trifold production
Programs
Adobe Illustrator, Adobe InDesign
A clean, modern tourism brand system designed to showcase Asheville's culture and landscape. The design uses a refined palette of slate blue, warm gray, and cream with photography-forward layouts. Deliverables included a trifold rack card brochure and a set of three responsive web banners.


















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